139. Renting Responsibly: Playing a Role in Your Local Regulation

Nov 26, 2021

We’re continuing to bring our favorite speakers from the VRMA onto the show! This time, we’re joined by the wonderful Dana Lubner. As Head of Leadership Development at Rent Responsibly, Dana works closely with alliance leadership teams to build united voices at the local level. 

Previously, Dana led Effortless Rental Group, a Colorado-based property management company, alongside her brother. When Denver created an ordinance that threatened the future of short-term rentals in her industry, Dana jumped into action with her local advocacy group, Mile High Hosts, of which she is now the President. She also serves on Denver’s short-term rental advisory committee alongside members of the city council.

In Fall of 2020, Dana and VRMB’s Matt Landau launched a 10-part educational podcast titled “How to Save Your Vacation Rental Business,” with a second season in the works bravely tackling the difficult question of “What is fair regulation?” 

We dive into those plans and much more during this discussion. She delivers actionable tips and tricks to get involved in making sure the rental industry remains accessible to those who know, use, and love it appropriately.




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